When you sign up for Simple Phones, you are prompted to create an AI agent. Fill out the form with your business name, description, and website, and click Create. The agent will use this information to answer basic questions from callers. This is just to start out. Its knowledge base can be expanded later on. More on that in the Crawl section.
On the Basic plan, you can create one agent, but if you have a need for multiple languages, or want to create an agent for multiple business, or even have multiple international numbers for the same agent, you can upgrade and get set up at any time.